Privacy Policy for Treeova Technologies

    Last Updated: January 26, 2026

    Introduction

    Treeova Technologies, Inc. ("Treeova," "we," "us," or "our") operates the Treeova mobile application, a stock options trading platform for U.S. customers, including features for automated trade notifications and copy-trading. This Privacy Policy explains how we collect, use, store, and share your personal information when you use our app. By using Treeova, you agree to the practices described below. If you have questions, contact us at support@treeova.com.

    1. Information We Collect

    We collect information to provide and improve our stock options trading services, including automated trade notifications, copy-trading, and account management. The types of information include:

    Personal Information You Provide:

    • Account details: Name, email address, phone number, and authentication credentials (e.g., login ID, password) when you register.
    • [Updated] State of Residence (Location Data): Your state of residence or other location data (e.g., derived from IP address-based geolocation or provided during registration) to ensure compliance with federal and state securities regulators overseeing copy-trading activities (e.g., monitoring subscriber locations for Copy-Trader/Signal Provider registration or exemption requirements).
    • Financial information: Brokerage account details or API keys for trade automation (stored securely and not shared).
    • Preferences: Trading strategies or settings you configure in the app, including copy-trading or "LogicTree" automation preferences.

    Automatically Collected Information:

    • Device Information: Device type, operating system, unique device identifiers, IP address, and app version to ensure compatibility and security.
    • App Usage Data: Trading activity (e.g., trades initiated, closed, or failed via copy-trading or "LogicTree"), timestamps, and interaction logs to monitor performance and provide notifications.
    • [Updated] Location-Based Analytics: Aggregated data on user locations (e.g., state-level subscriber counts for copy-trading) to comply with securities regulations, such as state-specific de minimis thresholds or registration mandates.

    Permissions-Based Data:

    • Storage: Access to mobile device storage for app installation and caching temporary files to improve performance.
    • Notifications: Access to send push notifications about trade events (e.g., trade starting, expiring, closed, or issues like failed trades).
    • Analytics: We use third-party analytics tools (e.g., Google Analytics) to collect aggregated data on app usage, such as frequency of trades or feature usage, to improve our services.

    2. How We Use Your Information

    We use your information to:

    • Facilitate stock options trading, including automating trades, enabling copy-trading, and sending real-time notifications (e.g., trade start, expiry, closure, or alerts for issues).
    • [Updated] Comply with federal and state securities laws by monitoring the number of subscribers per Copy-Trader/Signal Provider in each state to ensure compliance with registration or exemption requirements (e.g., de minimis thresholds in states like California or Texas, or registration mandates in states like Arkansas or Louisiana).
    • Verify your identity and secure your account.
    • Personalize your experience based on your trading preferences.
    • Analyze app performance and user behavior to enhance functionality.
    • Comply with other legal obligations, such as tax reporting or anti-fraud measures.
    • Respond to your inquiries via our support email support@treeova.com.

    3. How We Share Your Information

    We do not sell your personal information. We may share data in these cases:

    • Service Providers: With trusted third parties (e.g., cloud storage providers, analytics services) who process data on our behalf under strict confidentiality agreements.
    • Brokerage Partners: Limited data (e.g., API keys) may be shared with your chosen brokerage to execute trades, per your instructions.
    • [Updated] Regulatory Compliance: With federal (e.g., SEC, FINRA) or state securities regulators (e.g., via nasaa.org contacts) to comply with securities laws, audits, or investigations, including sharing anonymized subscriber counts by state to verify Copy-Trader/Signal Provider registration or exemption status. Identifiable personal information (e.g., name, state of residence) is shared only if required by law.
    • Legal Requirements: If required by U.S. law, such as in response to a subpoena or to prevent fraud.
    • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred with notice to you.

    4. Your Choices and Rights

    • Notifications: You can enable/disable trade-related push notifications in the app settings. Disabling may limit automation features.
    • [Updated] Data Access/Deletion: Under laws like the CCPA, California residents (and residents of other states with similar laws, e.g., Virginia, Colorado) may request access to or deletion of their personal data, including state of residence. Contact us at support@treeova.com to exercise these rights.
    • Opt-Out of Analytics: You may opt out of non-essential analytics via app settings or by contacting us at support@treeova.com.
    • [Updated] Location Data: You may update your state of residence in your account settings to ensure accurate regulatory compliance.

    5. Data Security

    We implement multiple layers of security to protect your personal information:

    Encryption

    Sensitive data, including digital signatures and agreement records, is encrypted using AES-256 encryption—the same standard used by banks and government agencies. This means your data is scrambled into an unreadable format that can only be decoded with the proper security keys.

    Access Controls

    We enforce strict access rules at the database level. You can only view and modify your own personal data—no other user can access your information. Our system automatically verifies your identity before granting access to any of your records.

    Administrative Safeguards

    Our administrative staff must use Multi-Factor Authentication (MFA) to access any user data. Every access to user information is logged and audited, creating a complete record of who accessed what data and when. This ensures accountability and helps detect any unauthorized access.

    Input Protection

    All data you submit through our platform is validated and sanitized to prevent malicious attacks such as code injection. This protects both your data and the integrity of our systems.

    Secure Authentication

    Your password is never stored in plain text. We use industry-standard hashing algorithms to ensure that even if our database were compromised, your password would remain protected.

    While we implement these robust security measures, no system is 100% secure. We continuously monitor and update our security practices to address emerging threats. If you have security concerns or notice suspicious activity, please contact us immediately at support@treeova.com.

    6. Data Retention

    We retain personal information, including state of residence, only as long as needed for the purposes above (e.g., active account management, regulatory compliance) or as required by law (e.g., securities recordkeeping for 5–7 years in states like New York or California). Inactive account data may be deleted after 2 years unless you request otherwise or legal requirements mandate longer retention.

    7. U.S.-Only Service

    Treeova is available only to U.S. residents. We comply with U.S. federal and state laws, including the CCPA for California residents. Data, including location data, is stored in secure U.S.-based servers.

    8. Third-Party Links

    Our app may link to external sites (e.g., brokerage platforms, regulatory sites like nasaa.org or sec.gov). We are not responsible for their privacy practices. Review their policies before sharing data.

    9. Children's Privacy

    Treeova is not intended for users under 18. We do not knowingly collect data from minors. To trade on a broker exchange, an account must be created by a user 18 or older and must follow brokerage requirements listed on their website.

    10. Changes to This Policy

    We may update this policy to reflect changes in our practices or legal requirements. We will notify you via email or in-app notice. Continued use of the app after changes indicates your acceptance.

    11. Contact Us

    For questions or to exercise your data rights, contact:

    For regulatory inquiries, contact your state securities regulator ( nasaa.org) or the SEC ( sec.gov).